And that’s it for my 2018 predictions. Let’s look forward to watching most, if not all, of these predictions for 2018 unfold.
2018
is here and with a new year, comes new workplace predictions. As luck or
prescient knowledge would have it, seven of the 10 workplace predictions I made
last year turned out to be correct.
While
I am happy with that outcome, I hope to do even better in 2018.
Here
are my top 10 predictions for the 2018 workplace:
1. Digital Workplaces Will
Continue to Leverage Artificial Intelligence (AI), Further Promoting ‘The
Intelligent Workplace.’
For
2018, AI will likely have a profound effect on both workplace and culture,
continuing to change how everyone works (i.e. the practical flow of how work is
accomplished). Specifically, AI will no doubt replace certain workers.
AI
holds immeasurable potential to both compliment worker productivity and reduce
workplace stress. Better real-time data, logistics, planning, and reduced
workplace errors and incidents will all result from higher, and better,
utilization of AI.
2. Digital Literacy Will
Become an Essential Competence in the Workplace.
Very
much related to prediction #1, organizations will not be able to compete
successfully without attracting and retaining top talent who possess the proficiencies
associated with the digital workplace. Leaders lacking digital literacy will
struggle mightily, underscoring the importance of placing increased emphasis on
retraining and teaching digital literacy.
3. People Analytics Will
Continue to Grow, Especially Since Workplace Software Will Track and Monitor Us
as Never Before.
The
broad range of software tracking and monitoring services will continue to grow
in 2018, as will the related concerns that George Orwell’s 1984 “Big
Brother” is afoot in the workplace. Technology advances have made it possible
to track every employee’s electronic moves.
Unlike
the technology in Orwell’s novel however, the world’s advances are not focused
on sordid or scary uses. Rather, one of the greatest benefits of the technology
is that both productivity and outcomes are better measured and therefore better
managed.
4. Collaboration Tools
Accelerate the Shift from Individual Ego to Collective Team Contribution.
Having
been raised in a culture promoting collaboration and team-based learning,
younger workers, especially Millennials, expect and even demand that shared
knowledge exchange, teamwork, and collaboration will be the central staples of
their work environment.
Anything
else might be labeled as “selfish” or “ego-driven.” This collaborative
mindset will continue to substantially change workplace culture in the years to
come, further focusing workplaces from individual to team.
5. Microsoft Will Remain the
Top Workplace Enterprise Platform, Despite Some Recently Introduced
Competition.
Yes,
competitors such as Slack, Yammer, Google Suite, and Workplace by Facebook have
all introduced novel and welcomed new approaches. However, the reality is that
Microsoft still reigns as the royalty of workplace enterprise solutions, and this
is unlikely to change for some time to come.
6. There Will Be a Continued
Shifting from Leveraging Technology Towards Changing Personal Behavior and
Workplace Culture.
Even
years after his death, the famed management guru Peter Drucker still gets it right:
“Culture
eats strategy for breakfast.”
While
technology and the associated strategy have great value, their return on
investment will never exceed that of the culture, values, and beliefs of an
organization and its employees. Organizations continue to recognize this trend,
with numerous organizations recruiting people to fill the role of Director of
Employee Experience.
Indeed,
over the last 3 years, studies by Gallup, Deloitte (Bersin), and The Conference
Board have all concluded that organizations (and their CEOs) have placed much
more importance on staff, culture, behaviors, and how their staff works
internally to support their external success.
7. Intranets Will Keep
Improving Performance and Become Fully Utilized.
For
both economic and practicality reasons, tailored and customized Intranet
solutions will continue to attract higher attention in 2018. Ask any IT manager
or IT consultant worth their salt, and they will tell you that high-performing,
well-designed Intranets are still the key application or “window” to the
broader digital workplace and collaborative environment mentioned previously.
8. Younger Workers Will
Continue to Have a Strong Desire to Demarcate Work Versus Life.
One
of the often-discussed characteristics of Millennials is their desire to
separate work and life, and this is not likely to change in 2018. Remember,
Millennials are not living to work, as Baby Boomers like myself were taught,
but rather working to live.
To
successfully retain this younger generation, it is imperative that you provide
workplace flexibility and not be the “old school” manager who demands that
employees be present during set and rigid business hours. To Millennials, that
is their definition of a workplace prison.
The
Millennial generation values freedom because they want to be in control of
their own experience. The secret is hiring the right people, so you can trust
them and let go. Track their outcomes, not their time in the office. Millennial
employees want and appreciate being “free range,” and working in an open and
flexible environment.
9. The Internal Digital
Workplace Will Continue to Rise in Stature.
The
trend of workplaces recognizing that they cannot be competitive externally
without effective internal digital systems is more than likely to continue.
This recalibrating, from external to internal, unleashes exciting opportunities
for digital work teams to set bold new goals and make internal digital
investments for the future.
One
such example is Workplace by Facebook, which is a place where workers can share
ideas, brainstorm, collaborate, and achieve more work together. This relatively
new Facebook tool connects and unifies employees with their preferred digital
and internet tools.
Success
stories of organizations using Workplace abound, especially from such notable
companies as Starbucks, March of Dimes, GoPro, Heineken, Domino’s Pizza, and
Walmart. Workplace has helped transform those cultures by “getting employees
out of the dark,” and into the illumination—of strategic information, culture,
beliefs, goals, recognition, and performance feedback, just to mention a few.
Getting
this “Employee Experience” right from a digital workplace standpoint is hard
work, as already discovered by many organizations. Myriad factors can stand in
the way of creating the ideal and smooth flow of digital connection we would
ideally like employees to experience throughout their workday. Best-in-class
organizations will think through these obstacles and employ successful
solutions to them before, during, and after deployment of these digital
systems.
10. The Trend Towards
Mobility Will Become Even More Pronounced.
Mobility
within the workplace is becoming a very prominent topic. Employees value the
ability to work from wherever, whenever, while benefiting from the same
advantages as their peers in the office.
Moving
forward, the requirement for all digital workforce applications to be unified
(including Intranets, HR, HCM platforms, document management, as well as the
aforementioned Workplace by Facebook) will only increase the demand for more
efficient mobility deployments. This trend will not go away in 2018; in fact, I
predict it will become even more pronounced, with employees continuing to push
for more mobility in all aspects of their lives.
In
2018, I foresee mobility discussions to be centered around Telehealth and
providing real-time performance feedback.
Let’s
first look at the former: Telehealth, which provides the ability to receive
healthcare advice and healthcare electronically, is being catapulted upon
society. This trend is likely due to younger generations’ preferences for
mobility, as well as the economic reality that in many cases, healthcare can be
delivered more economically through electronic technology.
Second,
both Millennials and the subsequent generation, often called “globals” or
“digital natives,” have a strong desire for real-time performance feedback. In
fact, as reported in some of my previous blogs, 80% of Millennials want
feedback in real-time. As organizations continue to recruit and retain
Millennials and younger generations, the need for real-time feedback in
mobility platforms and in mobile roles will continue to increase.
And that’s it for my
2018 predictions. Let’s look forward to watching most, if not all, of these
predictions for 2018 unfold.